In this irreverent, unsparing, & witty look at our cultural obsession with blonde, Natalia Ilyin shows us that our apparently modern fixation has truly primeval roots. Highlighting cultural criticism with personal experience, she cites ancient myths, Hollywood iconography, & the daily assault of advertising to reveal why the allure of being a blonde has crossed the boundaries of ethnicity, economics, & age. In essence, she shows us the difference between simply having blonde hair & being a blonde. A scholarly, slyly funny, & deliciously readable exploration of the ultimate, & not-so-ultimate, meaning of blondeness.